IBP 069 Introduction to Business • 4.5 Cr.
Emphasizes the dramatic nature of business and the trends that will change the way business is conducted in the twenty-first century. Use of real-life scenarios, realistic business situations, and real-world information will help develop students' technical knowledge and competence, critical thinking, decision-making abilities, and communication skills. Prerequisite: Acceptance into the program or permission of instructor.
After completing this class, students should be able to:
- Define basic business concepts, participants and activities
- Define and compare four types of economics systems andarticulate the role of supply, demand and competition in a free-enterprise system
- Examine the effect of technology and globalization on business
- Compare and evaluate business ethics, social responsibility and legal compliance
- Assess and contrast the options for organizing a business andapply management techniques to achieving organizational goals
- Define the importance of organization, teamwork and communication
- Compare and contrast human resource management theories and workforce motivation methods
- Define the nature of marketing, marketing research, information systems and promotion strategies
- Demonstrate a basic knowledge of accounting systems and financial statements
- Demonstrate enhanced critical thinking, communication, interpretation, decision-making, analytical, reading writing, comprehension, and speaking skills