Career Outlook

The demand for trained Digital Marketing professionals is high, and the need for digital marketing skills has expanded to all industries.

Students who graduate with a bachelor’s degree from Bellevue College increase their opportunities for career growth and earning potential. Common job titles in this industry include Marketing Manager, Social Media Manager, Advertising Manager. Entry-level positions have titles such as Marketing Assistant, Associate, Coordinator, or Specialist.

Entry-level marketers earn on-average $77,000 in the Seattle area. The mean annual wage for Marketing Managers in Washington state is $163,040. (Sources: Glassdoor and U.S. Bureau of Labor Statistics, 2021).

Digital Marketing student experience

Job Outlook for Graduates

In a Fall 2022 survey of BAS program graduates, it was found . BAS Digital Marketing graduates have secured employment at the following companies and organizations:

  • Founded own marketing agency
  • Amazon
  • Microsoft
  • Costco
  • Verizon
  • The Seattle Times
  • CRBE@Google
  • Ziply Fiber
  • BECU
  • Revlon
  • Boeing
  • Thermo Fisher Scientific
  • FieldNotes AI
  • Leafly
  • NewEngen
  • Media+
  • Verizon
  • RealNetworks
  • Taboola
  • Lake Washington Institute of Technology
  • Albertson Companies
  • Keurig Dr. Pepper Inc.
  • Ferrari of Seattle

Career Resources

Digital Marketing covers a wide variety of career paths and expertise areas: social media marketing, marketing research, marketing analytics, branding, content strategy, public relations, advertising, paid search, media planning, event marketing, e-commerce, and more.

Visit O*NET OnLine for occupation information including summary of technology skills, abilities, work activities, education requirements, wages and employment trends, and more. The U.S. Bureau of Labor Statistics is a resource for researching local and national employment trends, expected job growth, salary information, and entry-level education requirements.


Although the Digital Marketing program does not place students into internships, BC students and alumni have access to internship and career support services through the Academic Internship Program and the Center for Career Connections. Additionally, once students are admitted into the bachelor’s program they will receive an invitation to join the Digital Marketing Outlook Group where the Program Manager regularly shares relevant job/internship opportunities.

Career Center

BC students and alumni are encouraged to utilize the free resources at the Center for Career Connections. Trained career guidance counselors can assist you with career exploration, job/internship search support, resume writing, interviewing techniques, and career preparation workshops.

Last Updated January 12, 2024